September.
A 360° creative studio turning brands into statements. Where style meets story, and marketing meets meaning.
THE PINK HOTEL
Visual identity design
Marketing asset creation
Summa House is all about socialising with friends, great food, drinks and music. Spend the day enjoying cocktails and sunshine or maybe a game of pool. Come sunset, Summa House transforms into party central with our open air nightclub. Dance under the twinkle of festoon lights and inner city stars.
THE DROP
The Pink Hotel is a Coolangatta icon with a cult following and a taste for the unexpected. When Red Bull approached us to create an event series that matched the hotel’s energy, we designed something that felt both effortless and unforgettable.
“Sunset Sessions” became a rooftop takeover that fused nostalgia, nightlife and modern sound. We developed the full event identity with custom type, gradient tones and pastel-coded visuals to capture that rare mix of retro cool and coastal hedonism.
From creative direction to campaign rollout, every detail was designed to feel alive. The result was a weekend that looked as good as it sounded, and a collaboration that proved Red Bull and The Pink Hotel share the same fearless DNA.
